Cookie Policy
1. What Are Cookies?
<strong>Scope:</strong> This Cookie Policy applies to both the public Mapalyze marketing website (mapalyze.com) and the Mapalyze web application (app.mapalyze.com). Specific cookies may differ between the two domains — the tables below list the cookies currently in use across the platform. Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work efficiently, provide information to site owners, and enhance your browsing experience.
2. Legal Framework
This Cookie Policy complies with:
- EU Directive 2002/58/EC (ePrivacy Directive) as amended by Directive 2009/136/EC
- The General Data Protection Regulation (GDPR) (EU) 2016/679
- Spain's Law 34/2002 on Information Society Services (LSSI-CE), Article 22.2
- Spain's Organic Law 3/2018 on the Protection of Personal Data (LOPDGDD)
- The AEPD Guía sobre el uso de las cookies
3. Data Controller
info@mapalyze.com · www.mapalyze.com
4. Types of Cookies We Use
4.1 Strictly Necessary Cookies
Essential for the website to function. They enable session management, authentication, and security. These do not require your consent under LSSI-CE and GDPR.
| COOKIE NAME | PROVIDER | PURPOSE | DURATION | TYPE |
|---|---|---|---|---|
| session_id | mapalyze.com | Maintains user session | Session | First-party |
| csrf_token | mapalyze.com | Cross-site request forgery protection | Session | First-party |
| cookie_consent | mapalyze.com | Stores your cookie preferences | 1 year | First-party |
4.2 Analytics Cookies
Help us understand how visitors interact with our website by collecting information anonymously. These require your prior consent.
| COOKIE NAME | PROVIDER | PURPOSE | DURATION | TYPE |
|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users | 2 years | Third-party |
| _ga_* | Google Analytics | Maintains session state | 2 years | Third-party |
| _gid | Google Analytics | Distinguishes users for 24h | 24 hours | Third-party |
4.3 Functional Cookies
Enable enhanced functionality and personalization such as language preferences and map display settings. These require your consent.
| COOKIE NAME | PROVIDER | PURPOSE | DURATION | TYPE |
|---|---|---|---|---|
| lang_pref | mapalyze.com | Stores language preference | 1 year | First-party |
| map_settings | mapalyze.com | Stores map display preferences | 1 year | First-party |
4.4 Marketing Cookies
Mapalyze currently does not use marketing or advertising cookies. If this changes in the future, this policy will be updated and your consent will be requested before any marketing cookies are placed.
5. Your Consent
When you first visit our website, a cookie consent banner will be displayed. You may:
- Accept all cookies — all cookie categories will be activated
- Reject non-essential cookies — only strictly necessary cookies will be activated
- Customize preferences — choose which categories to accept or reject
Consent is free, specific, informed, and unambiguous, as required by the GDPR. We do not use cookie walls that force you to accept all cookies to access the site. Your consent preferences are stored in the "cookie_consent" cookie for up to 1 year.
6. How to Manage and Delete Cookies
You can change your cookie preferences at any time by:
- Clicking the "Cookie Settings" link in the footer of our website
- Configuring your browser settings to block or delete cookies
- Contacting us at info@mapalyze.com
Browser-specific instructions:
- Google Chrome — Settings > Privacy and Security > Cookies and other site data
- Mozilla Firefox — Settings > Privacy & Security > Cookies and Site Data
- Safari — Preferences > Privacy > Manage Website Data
- Microsoft Edge — Settings > Cookies and Site Permissions
- iOS (Safari) — Settings > Safari > Block All Cookies
- Android (Chrome) — Settings > Site settings > Cookies
Please note that blocking or deleting certain cookies may affect website functionality.
7. Third-Party Cookies
Some cookies are set by third-party services. We do not control these cookies. Third-party providers include:
- Google LLC (Google Analytics 4) — United States — analytics cookies on the public marketing website. Only loaded if you grant analytics consent in the cookie banner. More info: policies.google.com/privacy
- Paddle.com Market Ltd — United Kingdom — checkout cookies when you purchase a subscription. Paddle acts as our Merchant of Record and sets session and fraud-prevention cookies during checkout. More info: paddle.com/legal/privacy
- Cloudflare, Inc. — United States — bot mitigation and security cookies may be set by Cloudflare Turnstile challenges when submitting forms (e.g. contact, newsletter). More info: cloudflare.com/privacypolicy
We ensure that any third-party cookie provider processes data in compliance with GDPR and that appropriate data transfer safeguards are in place.
8. Data Collected Through Cookies
Cookies on our website may collect: IP address (anonymized where possible), browser type and version, operating system, referring URL, pages visited and time spent, language and region preferences, and map display preferences. This data is processed in accordance with our Privacy Policy and is not used to personally identify you unless combined with other information you provide.
9. Your Rights and Contact
Under GDPR and LOPDGDD, you have the right to access, rectify, erase, restrict, and port your personal data, and to object to processing. Contact us at info@mapalyze.com. You may also lodge a complaint with the AEPD at www.aepd.es.
We may update this Cookie Policy from time to time. Material changes will be communicated through a new cookie consent banner.